Licensing Costs
The BlueVision Lotion Formula System is offered in two versions—Standard and Enhanced—to support brands at different stages of growth and positioning. While both systems are built on the same proven formulation and manufacturing foundation, they differ in scope, flexibility, and level of technical depth. The comparison below highlights the key characteristics of each system to help you identify the option that best aligns with your product strategy, market goals, and operational needs.
| Characteristic | Standard System | Enhanced System |
| Intended use | Core lotion SKUs with broad consumer appeal | Differentiated, performance-driven or premium SKUs |
| Portfolio scope | Foundational lotion formats | Expanded portfolio including specialized textures and functions |
| Formulation complexity | Moderate; optimized for reliability and ease of execution | Higher; supports advanced sensory and functional tuning |
| Speed to market | Fastest path from concept to production | Slightly longer setup, optimized for differentiation |
| Manufacturing risk profile | Lowest risk; highly predictable outcomes | Managed risk with defined boundaries for controlled innovation |
| Stability margin | Wide operating margins | Wide margins with additional tuning options |
| Texture & sensory flexibility | Limited, pre-defined texture profiles | Expanded texture, slip, and feel adjustment logic |
| Ingredient substitution latitude | Conservative, class-based substitutions | Broader substitution framework with deeper guidance |
| System architecture depth | Core architecture suitable for most brands | Extended architecture for complex product lines |
| Claims support | Foundational, claim-safe language | Expanded claim positioning and performance narratives |
| SKU expansion support | Suitable for small, focused product lines | Designed for multi-SKU and tiered product strategies |
| Contract manufacturer guidance | Clear, standardized execution instructions | Enhanced CM guidance including advanced tuning controls |
| Documentation scope | Complete production-ready documentation | Expanded documentation and decision frameworks |
| Ideal brand stage | New or early-growth brands | Scaling or premium-positioned brands |
| Best fit for | Mass-market, retail-friendly, low-complexity launches | Niche, professional, or performance-oriented positioning |
| Licensing cost | $7,000 | $12,000 |
Which System Is Right for You?
Use the guide below to determine which BlueVision Lotion Formula System best fits your brand’s current goals and operating needs.
Choose the Standard Lotion Formula System if:
- You are launching your first lotion SKUs or a small core product line
- You want the fastest, lowest-risk path to commercial production
- Your products are intended for broad consumer appeal or retail distribution
- You prefer highly standardized formulations with minimal tuning
- Your primary goal is reliability, speed, and execution consistency
Best outcome:
A strong, professional foundation that allows you to launch confidently, work smoothly with contract manufacturers, and establish credibility without unnecessary complexity.
Choose the Enhanced Lotion Formula System if:
- You are building a differentiated or premium-positioned brand
- You need more control over texture, sensory feel, or performance attributes
- You plan to expand across multiple SKUs or product tiers
- Your positioning relies on functional benefits or advanced claims
- You want greater flexibility while staying within defined technical guardrails
Best outcome:
A scalable, performance-driven system that supports innovation, premium positioning, and long-term portfolio growth—without sacrificing stability or manufacturability.
Still Not Sure?
Many brands begin with the Standard System and transition to Enhanced as their portfolio and positioning evolve. We can help you evaluate fit based on your goals, timeline, and manufacturing strategy.
Ready to move forward?
Request additional guidance on which system best supports your brand.